Tracking the networked consumer. GfK Market Research and nurago analysed how consumers deal with the increasing complexity of the purchase decision process in the mobile-network market.

nurago conducts comparative study, exploring the effect of nugg.ad in respect to its reach within the target group, in comparison to the classical rotation of advertising environment.

This year, nurago is going to present new and established products to the professional audience on the Research & Results in Munich on 26 and 27 October 2011. Under the motto: "unique insights for your digital touchpoints" the nurago team presents itself together with the GfK: Stand 153.

Ruth Japp joins nurago as Senior Consultant Product Management and her main task will be the further development of nurago's services for comprehensive support of all questions regarding consumer journeys online and mobile. With his many years of industry experience in combination with nurago's services, Tristan Helmreich will support nurago's clients as Director Client Services in answering their strategic and tactical questions regarding digital marketing.

This year again, nurago is going to present new and established products to the professional audience on the dmexco 2011 in Cologne on 21 and 22 September 2011. Under the motto: "unique insights for your digital touchpoints" the nurago team presents itself in Hall 8 - Stand A-018.

nurago is proud to announce two important senior enhancements to its International Client Services team: Julia Locklear is welcomed as new Research Director North America and Caroline Henne is to become Regional Director South West Europe.

London, 27 May 2011 – For the first time, businesses will soon be able to get a complete web browsing picture of how consumers behave on the internet across both fixed and mobile. This is thanks to a major new global research project, ‘Connected Life.dx’, announced today by GfK, one of the world’s leading marketing insight agencies, and nurago, the experts in digital research.